Due to the interconnected relationships of stakeholders in Vietnam, Serica’s public affairs practice provides a strong foundation for all our other service offerings and is often the first port of call for our clients.
For over 20 years our team has fostered and managed relationships built on two well know, but underutilized, concepts – understanding and trust. Our collaborative framework of constructive engagement and open communication helps shape discussions and create outcomes that engender long-term stakeholder relationships.
Our advocacy experience extends from the grass roots and provincial levels to the national arena. We have an in-depth knowledge of the Vietnamese legislative and executive branches. As a firm, we understand how policy impacts on business. We develop and implement strategies that positively impact decision makers and foster constructive communication.