An investment in a country far from your home base brings with it its own unique set of issues. Investing in a developing market can bring with it, not only its own sets of challenges, but enormous rewards.
The opportunity to simply monitor an investment, let alone actively engage in the management and growth of an organization, is fundamentally more complex in the Asian setting. The mismatch in basic assumptions and expectations about roles, relationships, communication and responsibility can turn what should otherwise be a successful investment into a costly, time consuming, headache.
Understanding how to effect change in the Vietnamese business environment, and importantly, how to act as a bridge between organizations of differing cultural values, is what excites us.
Our management team has over 24 years of on the ground experience in Vietnam and we know how to protect an investment. We provide expert advice on the operation of the enterprise, keep a vigilant eye on performance, ensure appropriate governance is in place, and crucially, anticipate future developments so investors can act prudently ahead of time.